The Changing Tech Writer Role: impact.com's Skills and MCP Playbook for Tech Writers

Technical writing is shifting from writing pages to curating context. At impact.com, the tech writing team now owns all product knowledge, both customer-facing and internal, so that bots and AI tools have organized, reliable context to draw from.

Storm from impact.com joins us to talk about what that shift looks like in practice. That covers how the team is structured, how they think about documentation that people and AI tools both read, and how they use GitBook for the customer-facing side. Then we'll get practical, with a look inside tw-tools: the skills toolbox the team uses for much of its work, built on the GitBook MCP.